January 7, 2026 - January 9, 2026
Surf Expo is the ultimate gathering for those who live and breathe the water-inspired lifestyle. Celebrating 50 YEARS of connecting brands and retailers, this event fuels the passion that has defined the industry since 1976. It’s where commerce meets culture, offering a vibrant marketplace for discovery and growth.
What to Expect:
- Discover over 50 YEARS of trendsetting history and innovation.
- Engage with a curated selection of brands at the Shoreline Outdoor category.
- Network with key buyers and exhibitors shaping the future of water-inspired lifestyles.
- Explore diverse categories including Surf, Swim, Resort, and Boutique.
- Experience the energy of the Florida Shape Off, a highlight of surfboard creativity.
Focus Areas:
- Surf and Watersports
- Outdoor Lifestyle
- Fashion and Apparel
- Retail Innovation
- Trend Discovery
Keywords: Surf, Swim, Resort, Boutique, Shoreline Outdoor
Target audience:
Retailers, brands, buyers, and exhibitors passionate about water-inspired lifestyles and industry trends.
What attendees say:
Attendees often highlight Surf Expo as a cornerstone event for discovering new trends and forging meaningful connections. The atmosphere is charged with creativity and collaboration, providing a unique space where business and inspiration thrive.
Join us at Surf Expo to connect, innovate, and shape the future of the industry together.

